Subscription Retention Case Study | eCommerce Automation

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eCommerce

Subscription eCommerce Retention & Recovery System

Reduce churn and recover failed payments for subscription box and recurring revenue eCommerce brands.

This eCommerce AI automation case study explores Subscription eCommerce Retention & Recovery System. Tags: eCommerce, Workflow Automation, Integration, AI Implementation, Make.com, HubSpot, OpenAI, AI Automation.

-28%

Churn Reduction

+40%

Payment Recovery

-45%

Support Load

Overview

A subscription box company was losing subscribers to payment failures and passive churn. The automated retention system reduced churn by 28% and recovered 40% more failed payments.

Challenges

1

High passive churn from payment failures

2

No proactive retention outreach

3

Cancel requests handled manually

4

No visibility into churn reasons

5

Inconsistent win-back campaigns

What We Delivered

Pre-dunning alerts before payment failures

Multi-channel recovery sequences (email, SMS, in-app)

Cancel flow with AI-powered save offers

Churn reason analytics dashboard

Win-back automation for churned subscribers

Subscription health scoring

Tech Stack

Recharge/Bold Subscriptions API, Make.com, HubSpot, OpenAI, Twilio

Tags

eCommerceWorkflow AutomationIntegrationAI ImplementationMake.comHubSpotOpenAIAI Automation

Results

-28%

Churn Reduction

+40%

Payment Recovery

-45%

Support Load

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