Sales Email AI Case Study | Sales Automation

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Sales

AI-Powered Sales Email OS

Drastically improve outbound quality, personalization, and conversion rates at scale.

This Sales AI automation case study explores AI-Powered Sales Email OS. Tags: Sales, AI Implementation, Workflow Automation, Lead Management, OpenAI, HubSpot, Make.com, AI Automation.

+34%

Reply Rates

SDR Output

Increased

AE Time on Closing

Overview

A B2B sales team needed to drastically improve outbound quality, personalization, and conversion rates without hiring dozens of SDRs. Reply rates increased by 34% and SDR output tripled.

Challenges

1

Generic templates

2

Reps spending 4-6 hours/day writing emails

3

No personalization at scale

4

No integration between product usage → messaging

5

Follow-ups inconsistent

What We Delivered

AI email engine trained on best-performing rep emails

Data pulls from CRM, product usage, LinkedIn, website interactions

Multi-step personalized outbound sequences

Sales enablement UI with one-click send and edits

Objection handling and summary generation

Variables from 1st-, 2nd-, and 3rd-party data

Tech Stack

AI Email Engine, CRM integration, LinkedIn data, Website interactions, Next.js Sales Enablement UI

Tags

SalesAI ImplementationWorkflow AutomationLead ManagementOpenAIHubSpotMake.comAI Automation

Results

+34%

Reply Rates

SDR Output

Increased

AE Time on Closing

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